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If your life in any way connects with other people, you are an influencer. Whatever your vocation or aspiration is, you can increase your impact with Maxwell’s simple, insightful ways to interact more positively with others. Watch your personal and organizational success go off the charts!


Target Audience: Front-Line and Mid-Level Leaders

Becoming a person of influence, is all about who you are as a person and how you treat those around you. People can be influenced by all kinds of traits and personalities, but a true person of influence does so by meeting the needs of those people around them. Each focus area (there are 10) outlines a different function a person of influence has with those which they come into contact with. They are:

Integrity with people
Nurtures other people
Faith in people
Listens to people
Understands people
Enlarges people
Negates for other people
Connects with people
Empowers people
Reproduces other influencers

This topic holds a wealth of practical knowledge for those who want to move up the corporate food chain. But even if you don’t have professional ambitions and simply want to be a better human being, you’ve come to the right place. We teach that honesty, integrity, unselfishness, kindness and understanding are crucial components of any relationship, business or personal. We believe that as you strengthen your character, you will enjoy a more fulfilling and productive life, at home and at work. Our material is spiced with entertaining anecdotes and glimpses of business celebrities (such as Sam Walton).

In summary, you will learn:

How people of influence can change other people. Why people of influence never compromise their integrity. What steps you can take to become an influential person.